The Importance of In-kind Gifts for Nonprofits

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In-kind resources are one of the most overlooked—but incredibly valuable—assets your nonprofit can leverage.

These are the goods, services, and people who help offset the costs of running your organization. In other words, they are budget-relieving resources that can significantly expand your capacity without increasing your expenses.

But here’s the key: their value shouldn’t just be appreciated—it should be documented and strategically used.

In this episode, we break down what in-kind resources really are, how to identify them within your organization, and why they play such an important role in both relationship-building and grant applications.

You’ll learn how recognizing and tracking these contributions can strengthen your funding proposals, demonstrate community support, and position your nonprofit as more sustainable and impactful.

If you’re looking to better leverage what you already have—and elevate your grant writing skills in the process—this episode is for you.

ABOUT HOLLY RUSTICK
Grant Writing & Funding (GWF) has a Global Movement to Secure $1 Billion in Grant Funding for Good and $30 Million in Grant Writing Businesses by 2030. Holly Rustick, CEO of GWF, is leading the movement; a world-renowned grant writer with 20+ years of experience, bestselling author, and business coach for new and seasoned grant writers to replace their full-time income writing grants part-time from home through her signature programs: the Freelance Grant Writer Academy and the Grant Professional Mentorship.

Rustick is the host of the top grant writing podcast “Grant Writing & Funding” and the author of the Bestselling book, The Beginner’s Guide to Grant Writing. With an MA in International Political Economy, past-president of the Guam Women’s Chamber of Commerce, serving on numerous boards of directors, Holly is also an unapologetic feminist. She lives on the island of Guam with her beautiful daughter, Isabella. 

CONNECT WITH HOLLY RUSTICK
RESOURCES:
Weekly Newsletter: “Write Grants. Get Paid” - Get thought leadership on grant and freelance grant writing strategies every week in your inbox.
 https://grantwritingandfunding.com/
Freelance Grant Writer Academy: Replace your Full-Time Income Writing Grants Part-Time from Home.
 https://grantwritingandfunding.com/freelance-grant-writer-academy/
Grant Professional Mentorship: Double your Monthly Revenue with an Income Stream Outside of Grant Writing.
https://grantwritingandfunding.com/mentorship

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Thanks for listening!

Warmly,
Holly Rustick
Leading the $1 Billion for Good Movement: By 2030, aspiring and seasoned grant writers inside the Freelance Grant Writer Academy & Grant Professional Mentorship will 1) WIN $1 Billion in Grants, and 2) MAKE $30 Million in their Grant Writing Businesses. We are on our way already.
The Importance of In-kind Gifts for Nonprofits
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